Friday 15 July 2011

For Setting Good Relationship With Your Printing House Spend A Little Time

Choosing the right printing house to supply business marketing materials and stationery should not be a decision based only on cost.

Of course, the quality of the end result is important and a business will want to be sure it gets good value for its money.

But there are other considerations such as how easy the company is to deal with, whether it is helpful and prompt in responding to questions and how quickly can it turn around a job are equally important not only because getting a project right first time can save time, money and the stress levels of busy people.

Many print houses now offer an online printing service allowing the client to order print materials quickly and efficiently. This can be useful for a re-order of something straightforward such as business cards or letterheads, where the printing company can save a customer money because it has fewer overheads and a higher volume of work itself.

For a more complex project, however, some printing houses offer a real time online chat service where the customer can ask questions and get quick responses. Sometimes, though, there is no substitute for a phone call or even a face to face discussion to ensure a project runs smoothly.

This can be particularly important if the customer intends to use the in-house creative and design services many printing companies now offer. The designers need to understand the customer’s company business and the kind of image it needs to convey.

That might be difficult to achieve without at least one face to face meeting particularly at the start of a relationship with a new customer so that the people involved can get to know and understand how each works, what are the most important issues whether the customer has any particular preferences about colours, design and other issues.

This might be more difficult and time consuming to achieve using an online chat facility but once that initial relationship has been properly established the printing company that offers an online printing services may well be the most efficient and cost effective option.

Generally most people prefer to do business with other people that they trust and it can take a little while to build that trust. It is worth taking the trouble to achieve a real understanding at the start when considering using a new supplier in order to build that trust and ensure that future work is done efficiently, quickly and correctly.


Vegaprint Provides:-online printing service & printing house

No comments:

Post a Comment